What is it? New Brand Identity for Russia with a visually beautiful solution based on the style of the Constructivism movement which was the last and most influential modern art movement to flourish in Russia in the 20th century. The name RUSIA is placed on a combination of shapes that make...
Stella Artois creates a mesmerising 'Sensorium'
Experiential Marketing 1st June 2018 - Catalyst Agency
What is it?
An immersive event which allowed guests to experience all the senses of Stella Artois. A sit-down meal which came alive before your eyes.
Why is it a Campaign we love?
It is completely unique & therefore memorable. Completely enveloping guests in the brand.
Experiential marketing focuses on delivering an immersive brand experience that evokes emotions and creates strong lasting impressions. Immersing consumers into a brand universe has proven to be very efficient. According to the EventTrack report 2016, "74% of consumers say engaging with...
Companies such as insurance providers and banks are often seen as stiff, distant, and impersonal. Let’s be honest, typically, how exciting is it for customers to sign up for a bank account or insurance policy? While there are clearly benefits for customers, companies struggle to connect with...