What is it? Billboard ads spray painted with biodegradable paint onto biking paths. They were used to promote a local coffee shop that was out of the way for cyclists. And why is this a campaign we love? This is a great example of how creativity comes into play in places that aren’...
MUJI Tokyo Pen Pixel
Brand Activation 19th December 2017 - Catalyst Agency
What is it?
MUJI used their pens to create an animated light display with the Eiffel tower.
And why is this a campaign we love?
Simple idea leading to a beautiful and memorable execution.
Search engine optimization (SEO) is essential to any business with an online presence. Why? Because search engines have algorithms that they use to determine which websites have the most relevant ‘answer’ to the inquiry being searched. Optimizing your website for search engines means...
What is it? In order to launch in Singapore FWD created a campaign which turned being 'new' a positive. Why we love it? Challenging the status quo with a creative street advertisement which made you look twice, matched with a great campaign video which made you think again...