What is it? Savings specialists Rabodirect launched their campaign 'feel good about your savings', highlighting some of the good work they do to help local farmers with the money they raise. To bring this to the publics attention they created a pop up restaurant which served food from...
Deliveroo takes over with a giant slot machine
Experiential Marketing 12th March 2018 - Catalyst Agency
What is it?
To surprise hungry commuters, Deliveroo put a giant slot machine in the middle of Waterloo Station which dispensed prizes and food.
And why is this a campaign we love?
It’s eye-catching, it’s fun and it’s experiential.
With the rapid growth of online marketing and an increase in content posted daily, it’s getting harder and harder for brands to stand out amongst all the noise. How can you ensure your company connects with your audience and makes an impact? One strategy showing great promise is experiential...
Content marketing is no new term to many of us in marketing, however it is a landscape that is constantly changing. We’ve gathered some of the most defining trends we’ve seen so far this year, including what we believe to be the future of content marketing. So keep these in mind when...